When Ray Kroc got the idea to open some restaurants based on the
McDonald brother's success in southern California, he understood that
reinventing the wheel is not the way to success. If you've got a good
recipe and good ingredients and you cook them well, people all over the
US, not just in California, will buy your hamburgers, fries and
milkshakes. And someone who wants to open a restaurant has the advantage
of using a tried and true recipe which takes a lot of the risk out of
the business.
Now this sound like a pretty reasonable proposition, but Ray ran into a lot of resistance from experienced restaurant owners, people you'd think could have seen the value in the idea. Leaving aside the point that McDonalds has strayed a long way from Ray's beginning of providing good, nutritious meals, there is something to be learned for network marketers building an MLM Software in Delhi business.First, not everyone sees the value in your business model. Even people you are sure will. Perhaps even, especially the people you think will. Just like the people who didn't see the value in Ray's model. Or let's remember when Bill Gates and Paul Allen took their idea of software for a home based computer to IBM. Big Blue didn't see the idea either.
Secondly, whatever you do, make it easy to duplicate. You may a super star in presentations in front of large groups of people. Maybe that's what you do in your job. That's great and there may be a time when your business has hundreds of people in it. Then, that talent will server you well. But, not at the beginning.
You show someone how to do your business in a simple step-by-step way, one step at a time, no fancy footwork, no learning long speeches, no having to talk to lots of people, and you have a chance of attracting people who can do that, too. Give them the Super Bowl halftime presentation and they are gone! This is where the expression K-I-S-S is absolutely the rule.
There are lots of professionals attracted to MLMs for the simple reason that they are fairly easy to do, don't require huge investments and are not filled with the stress that their professions probably are. The medical doctor who no longer feels like his job is to heal people, but to be a bureaucrat pushing people through his practice as fast as he can to pay his bills, is going to look at a good MLM as a piece of cake in comparison.
In my MLM career, I've listened to people from some pretty lofty walks of life tell why they gave that up for the "simplicity" of a home-based business. But the really successful ones still went through the humility process we talked about in the last part. They might have been brilliant physicians or engineers or sports stars, but they knew they didn't know how to build this new kind of business model.
They learned how to be duplicatable. They learned that from a good mentor upline. They were also humble enough to do it the way they were being taught. They were willing to learn, and apply the lessons, from someone who had been, there, done that, had the T-shirt.
So keep what you do easy for your new business partners to follow and to do. If you are listening to people, not recruiting anyone who can fog a mirror, you're going to find good people who just need some help getting started. Your job as their upline will to start being a mentor right from the start.
You are not always going to find doctors and lawyers and pro ball players. You're going to find a young man working a day job to pay for his college education because he's been told that's the only way to success. But, he doesn't completely buy it and he tells you that. And then after listening, you give him an option and help him along the way.
Article Source - http://ezinearticles.com/?Is-MLM-a-Four-Letter-Word?-The-Golden-Arches-and-Duplication&id=8170551
Now this sound like a pretty reasonable proposition, but Ray ran into a lot of resistance from experienced restaurant owners, people you'd think could have seen the value in the idea. Leaving aside the point that McDonalds has strayed a long way from Ray's beginning of providing good, nutritious meals, there is something to be learned for network marketers building an MLM Software in Delhi business.First, not everyone sees the value in your business model. Even people you are sure will. Perhaps even, especially the people you think will. Just like the people who didn't see the value in Ray's model. Or let's remember when Bill Gates and Paul Allen took their idea of software for a home based computer to IBM. Big Blue didn't see the idea either.
Secondly, whatever you do, make it easy to duplicate. You may a super star in presentations in front of large groups of people. Maybe that's what you do in your job. That's great and there may be a time when your business has hundreds of people in it. Then, that talent will server you well. But, not at the beginning.
You show someone how to do your business in a simple step-by-step way, one step at a time, no fancy footwork, no learning long speeches, no having to talk to lots of people, and you have a chance of attracting people who can do that, too. Give them the Super Bowl halftime presentation and they are gone! This is where the expression K-I-S-S is absolutely the rule.
There are lots of professionals attracted to MLMs for the simple reason that they are fairly easy to do, don't require huge investments and are not filled with the stress that their professions probably are. The medical doctor who no longer feels like his job is to heal people, but to be a bureaucrat pushing people through his practice as fast as he can to pay his bills, is going to look at a good MLM as a piece of cake in comparison.
In my MLM career, I've listened to people from some pretty lofty walks of life tell why they gave that up for the "simplicity" of a home-based business. But the really successful ones still went through the humility process we talked about in the last part. They might have been brilliant physicians or engineers or sports stars, but they knew they didn't know how to build this new kind of business model.
They learned how to be duplicatable. They learned that from a good mentor upline. They were also humble enough to do it the way they were being taught. They were willing to learn, and apply the lessons, from someone who had been, there, done that, had the T-shirt.
So keep what you do easy for your new business partners to follow and to do. If you are listening to people, not recruiting anyone who can fog a mirror, you're going to find good people who just need some help getting started. Your job as their upline will to start being a mentor right from the start.
You are not always going to find doctors and lawyers and pro ball players. You're going to find a young man working a day job to pay for his college education because he's been told that's the only way to success. But, he doesn't completely buy it and he tells you that. And then after listening, you give him an option and help him along the way.
Article Source - http://ezinearticles.com/?Is-MLM-a-Four-Letter-Word?-The-Golden-Arches-and-Duplication&id=8170551
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